New energy vehicle pattern: pure electric trend  “weak”, extended range becomes popular.

On July 8, the passenger federation branch released data, June new energy vehicle manufacturers wholesale penetration rate of 45.3%, compared with 33.8% in June 2023 penetration rate increased by 11.5 percentage points. Behind this data is the accelerated reshaping of the market pattern of domestic new energy vehicles pure electric, narrow hybrid, extended range “tripod”.

Data from the CIU show that the overall sales of narrow plug-in hybrids in June were 308,000 units, up 73% year-on-year and 12% sequentially; the wholesale of add-on programs in June was 116,000 units, up 113% year-on-year and 28% sequentially. In comparison, pure electric wholesale sales of 559,000 units in June, up only 5.6% and 5.3% year-on-year, respectively.

The difference in market growth rates of the three different technology paths directly leads to a qualitative change in the new energy vehicle market landscape.In the new energy wholesale structure in June 2024, the share of pure electric, narrow plug-in hybrid, and range-extended were 57%, 31%, and 12%, respectively. As a comparison: 70%, 23%, 7% in June 2023; 69%, 23%, 8% for the whole year of 2023. “The overall trend of new energy passenger car companies was stronger in June, with BYD’s dual drive of pure electric and plug-in hybrid solidifying the new energy leadership of the independent brand; and the performance of programmable electric vehicles represented by Seres Auto, Li Auto, Chang’an Automobile, and the Leap Automobile was particularly outstanding.” Cui Dongshu, secretary-general of the Passenger Federation Branch, said.

Pure electric market “weakness” is attributed to the various levels of pure electric market began to appear sales divergence, compact class, small car market accelerated decline. Passenger Federation Branch said that in June, B-class, A-class, A0-class, A00-class pure electric car wholesale sales were 218,000, 108,000, 118,000, 94,000, of which A-class, A0-class pure electric sales fell by 1 percentage point and 10 percentage points year-on-year, respectively. Cui Dongshu believes that with the EV range enhancement of vehicle purchase tax exemption policy adjustment to promote, low-end small and micro electric vehicle shrinkage, pure electric trend is weak, programmable and plug-in hybrid will continue to strengthen.

The pure electric market is in stark contrast to the plug-in hybrid and range-extended market, where range-extension in particular has gradually become a key power form for major OEMs to consider.

According to Avatr’s plan, in the second half of this year, Avatr’s product matrix will cover the extended range field. In the third quarter, Avatr 07 will be listed, providing pure electric and extended range two power options, by the end of this year will also release three models, all including pure electric and extended range. By then, Avatr will have formed a matrix of eight products in four models with two types of power. “Through our research, we found that users do have some anxiety in terms of pure electric range, so we took the plunge and added extended range versions to our entire model lineup to meet user demand.” Chen Zhuo, president of Avatr Technology, said.

July 8, a market source said, Xiaomi car planning the third car for the extended range SUV models, focusing on the family, the new car will be listed in 2026; on the IM automobile extended range layout planning, Caixin reporter was informed by sources familiar with the matter, IM’s first extended range model has been determined, located in the SUV, against the Li Auto, is expected to be released next year.